Slido
A logo refresh and a custom-made font for the global Q&A platform Slido, which has already been used by over 45 million event participants.
EVERY QUESTION MaTTERS
Our team at GoBigname® has helped Slido prepare their visual identity for a new era. Besides large events, Slido is increasingly being used in company meetings and webinars. The new logo and font do not just work great on large screens during events, but also on a small scale on computers and mobile devices.
Consistency across ecosystems
We have designed a monolinear font with an increased x-height which improves its on-screen legibility. The client liked the font so much they decided to make it a building block of their visual design language. The brand also retains its identity throughout other platforms, such as Zoom Webinars, Microsoft Teams, or Google Meet.
"We partnered with Slovak studio GoBigname® which helped us to give Slido a new look. They created our very own font, defined the color palette, and designed the new logo. In the process, they inspired us with tons of creative ideas, which we later built on internally. Big thanks to Michal Pastier and the team!"
Juraj Holub
Head of Communications at Slido
BIG FEATURES:
A refresh of the old logo into the bold & unique Slido
Improved legibility thanks to our custom Slido Sans font typefaces for different uses
A complex, font-based visual ecosystem
An exclusive license with unlimited possibilities