Billdu

A complete rebranding of a company helping small businesses with an all-in-one app.

Test

Diligence, Friendliness, Speed. Three keywords that define Billdu. Those keywords are what we used to set the brand apart from the competition. We created a consistent visual brand ecosystem that would make the keywords pop up in the client’s and customer’s mind immediately after seeing any brand element. At-the-time generic-looking Billdu evolved to be globally successful, building on its own characteristics.

tailor-made fluent device in the form of an amiable beaver
Global-ready and culturally neutral mascot
Tail pattern referring to the Billdu logo
Unique set of icons
Derived from Billdu's fluent device

Credits